At the heart of Beauflor's philosophy lies a deep commitment to not just being a brand, but a reliable partner. The company prides itself on its team of dedicated professionals who are available at every step of the journey – from the initial consultation to the final installation. This approach underscores the significance of personalized service in an industry that's often seen as product-centric.

We don’t just create and sell, we partner up. That means you can easily spar with us to get an outside perspective. We’ll think along every step of the way. This service-minded way of working is also reflected by the different extras Beauflor provides, including training and home delivery via our customers’ platforms. Together, we stand out.
No corporate speech, no long decision-making processes, no complex communication lines. Instead, you get a team of easy-to-access, hands-on experts who won’t rest until your needs and wishes are met. You stand at centre stage and by offering an agile, personalized and all-round service, we make sure you shine.
Carefree experiences. That’s what we aim for by offering an extensive portfolio of digital services ranging from home delivery to sample shipments to video tutorials. With our Experience Center in Wielsbeke, we are able to immerse you even more into the possibilities of vinyl rolls.
Beauflor's facility in Slovenia is a hub of innovation, particularly in digital printing technology. This allows for unprecedented customization – from a single roll to large-scale orders. The ability to rapidly respond to new design trends and produce extra-large formats is something unique to Beauflor, thanks to its advanced digital printing capabilities.
Beauflor applies a cradle-to-the-grave approach, meaning we improve our environmental impact at every stage of our products’ lifecycles – from the sourcing of raw materials to the recycling of end-of-life floors. Moreover, we produce all our floors without the use of any harmful chemicals (REACH compliant), while all our vinyl products are 100% ortho-phthalates free and recyclable.
Beauflor's journey in the flooring industry is marked by innovation, quality, and an unwavering commitment to customer service. As a global leader in cushion vinyl rolls, Beauflor continues to set the standard for what a flooring company can achieve, proving time and again why it is the go-to choice for both residential and commercial flooring needs.